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Brazilian Photographer Bruno Cals to Exhibit at New Gallery
May 6-July 31, 2010
 
Safra -- Digital C-Print 35.4" x 47.4" (90 x 120 cm), Edition of 100 / 70" x 93.6" (178 x 238 cm), Edition of 50


NEW YORKHorizons, a series of architectural photographs by Brazilian photographer Bruno Cals, will be on view at 1500 Gallery from May 6-July 31, 2010. The six photographs in the exhibition are part of a personal artistic project that Cals, a well-known fashion/advertising photographer based in São Paulo, Brazil, has been working on since 2008. There will be an opening reception at the gallery on May 13 from 6-8 pm.

The photographs in the Horizons series are suggestive of something beyond the record presented. The images of the buildings in São Paulo, Tokyo and Buenos Aires explore the limits of two-dimensionality, and articulate a radically different perspective on a commonplace visual scenario.  In expressing this fresh point of view, Bruno Cals has invoked contrasting themes of possibility versus impossibility, presence versus emptiness, and search versus satisfaction.
 
About Bruno Cals
Bruno Cals was born in Rio de Janeiro in 1967. At age 19, Cals moved to Paris and began a successful career as a fashion model. At age 26 he decided that he wanted to be a photographer and returned to Brazil where he began shooting professionally. Initially a fashion photographer, Cals worked for Vogue and Elle and Visionaire. Since then, he has become a successful advertising photographer, working for the largest advertising agencies in Brazil. He has won several awards, including three at the Cannes Lions International Advertising Festival.

About 1500 Gallery
Alexandre Bueno de Moraes and Andrew S. Klug founded 1500 Gallery in 2010. The gallery specializes in Brazilian photography and is the first gallery in the world with this explicit focus. 1500 interprets the notion of “Brazilian photography” to comprise photography made by Brazilian photographers, as well as images bearing a conceptual or thematic relationship to Brazil. 1500 represents the work of 17 artists, both emerging and established: 6 of 1500’s photographers are represented in the São Paulo Museum of Art’s Collection of Photography. 1500’s collection of images includes both contemporary and vintage photography. For more information, visit the web site - www.1500gallery.com
 
Contact:
Dan Schwartz / Susan Grant Lewin Associates / dan@susangrantlewin.com / 212-947-4557

1500 Gallery | 511 w 25th St. #607, New York, NY 10001 | +1.212.255.2010 | www.1500gallery.com





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