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Indepth Arts News:
"Black Fluffy Clouds: David Hatcher"
2002-06-06 until 2002-07-13
Abel Raum fuer Neue Kunst
Berlin, ,
DE Germany
In his recent work, New Zealand artist David Hatcher performs an
independent analysis of visual representational modes within the social
and economic parameters of advanced capitalism. Hand-doodled in ink on
paper, the new drawings take the stock market indices of national
economies and multinational companies out for an irreverent spin.
The
charts mutate into portraits of business leaders, politicians, models and
slogans drawn from contemporary western consumer society. As LOreals
ambassador of beauty for example, Milla Jovovich is portrayed as the
current economic performance index of the LOreal corporation. Abstracting
from the cool rationalism of market logic, the drawings probe the
aesthetic and psychological qualities of market terrains in the developed
world.
In addition to the drawings, Hatcher prints the economic performance
charts of the fifteen current member states of the European Union as a
series of LSD trips on industry standard blotter paper. The homogenised
economic space of contemporary Europe is perceived by the artist quite
simply as far out. Seen in conjunction with a work quoting Bretons 2nd
surrealist manifesto of 1929, the trips evoke the turn on, tune in, drop
out resistant idealism of the late 60s, and suggest a reading of the rest
of the drawings as a gesture against the delirius logic and languages of a
contemporary multinational establishment.
IMAGE:
David Hatcher
WOW (Milla Jovivich/LOreal), 2002
Ball point pen on Somerset Book
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